{"id":461,"date":"2019-03-26T12:57:51","date_gmt":"2019-03-26T11:57:51","guid":{"rendered":"http:\/\/business-code.taenzer.work\/?page_id=461"},"modified":"2020-09-03T14:08:07","modified_gmt":"2020-09-03T12:08:07","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/business-code.taenzer.work\/en\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"\n<p><strong>Privacy Policy &#8211; 13.01.2020<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\"> We are very delighted that you have shown interest in our enterprise.  Data protection is of a particularly high priority for the management of  the BusinessCode GmbH. The use of the Internet pages of the  BusinessCode GmbH is possible without any indication of personal data;  however, if a data subject wants to use special enterprise services via  our website, processing of personal data could become necessary. If the  processing of personal data is necessary and there is no statutory basis  for such processing, we generally obtain consent from the data subject. <\/p>\n\n\n\n<p class=\"has-text-align-left\"> The processing of personal data, such as the name, address, e-mail  address, or telephone number of a data subject shall always be in line  with the General Data Protection Regulation (GDPR), and in accordance  with the country-specific data protection regulations applicable to the  BusinessCode GmbH. By means of this data protection declaration, our  enterprise would like to inform the general public of the nature, scope,  and purpose of the personal data we collect, use and process.  Furthermore, data subjects are informed, by means of this data  protection declaration, of the rights to which they are entitled. <\/p>\n\n\n\n<p class=\"has-text-align-left\">As the controller, the BusinessCode GmbH has implemented numerous  technical and organizational measures to ensure the most complete  protection of personal data processed through this website. However,  Internet-based data transmissions may in principle have security gaps,  so absolute protection may not be guaranteed. For this reason, every  data subject is free to transfer personal data to us via alternative  means, e.g. by telephone.  <\/p>\n\n\n\n<p><strong>1. Definitions<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">The data protection declaration of the BusinessCode GmbH is based on the  terms used by the European legislator for the adoption of the General  Data Protection Regulation (GDPR). Our data protection declaration  should be legible and understandable for the general public, as well as  our customers and business partners. To ensure this, we would like to  first explain the terminology used. <\/p>\n\n\n\n<p class=\"has-text-align-left\">In this data protection declaration, we use, inter alia, the following terms: <\/p>\n\n\n\n<p class=\"has-text-align-left\">a) <strong>Personal data<\/strong>:  Personal data means any information relating to an identified or  identifiable natural person (\u201cdata subject\u201d). An identifiable natural  person is one who can be identified, directly or indirectly, in  particular by reference to an identifier such as a name, an  identification number, location data, an online identifier or to one or  more factors specific to the physical, physiological, genetic, mental,  economic, cultural or social identity of that natural person. <\/p>\n\n\n\n<p class=\"has-text-align-left\">b) <strong>Data subject:<\/strong> Data subject is any identified or identifiable natural person, whose  personal data is processed by the controller responsible for the  processing. <\/p>\n\n\n\n<p class=\"has-text-align-left\">c) <strong>Processing:<\/strong>  Processing is any operation or set of operations which is performed on  personal data or on sets of personal data, whether or not by automated  means, such as collection, recording, organisation, structuring,  storage, adaptation or alteration, retrieval, consultation, use,  disclosure by transmission, dissemination or otherwise making available,  alignment or combination, restriction, erasure or destruction.  <\/p>\n\n\n\n<p class=\"has-text-align-left\">d) <strong>Restriction of processing:<\/strong>  Restriction of processing is the marking of stored personal data with the aim of limiting their processing in the future.   <\/p>\n\n\n\n<p class=\"has-text-align-left\">e) <strong>Profiling:<\/strong> Profiling means any form of automated processing of personal data  consisting of the use of personal data to evaluate certain personal  aspects relating to a natural person, in particular to analyse or  predict aspects concerning that natural person\u2019s performance at work,  economic situation, health, personal preferences, interests,  reliability, behaviour, location or movements.  <\/p>\n\n\n\n<p class=\"has-text-align-left\">f) <strong>Pseudonymisation:<\/strong>  Pseudonymisation is the processing of personal data in such a manner  that the personal data can no longer be attributed to a specific data  subject without the use of additional information, provided that such  additional information is kept separately and is subject to technical  and organisational measures to ensure that the personal data are not  attributed to an identified or identifiable natural person.   <\/p>\n\n\n\n<p class=\"has-text-align-left\">g) <strong>Controller or controller responsible for the processing:<\/strong>  Controller or controller responsible for the processing is the natural  or legal person, public authority, agency or other body which, alone or  jointly with others, determines the purposes and means of the processing  of personal data; where the purposes and means of such processing are  determined by Union or Member State law, the controller or the specific  criteria for its nomination may be provided for by Union or Member State law.  <\/p>\n\n\n\n<p class=\"has-text-align-left\">h) <strong>Processor:<\/strong> Processor is a natural or legal person, public authority, agency or  other body which processes personal data on behalf of the controller. <\/p>\n\n\n\n<p class=\"has-text-align-left\">i) <strong>Recipient:<\/strong>  Recipient is a natural or legal person, public authority, agency or  another body, to which the personal data are disclosed, whether a third  party or not. However, public authorities which may receive personal  data in the framework of a particular inquiry in accordance with Union  or Member State law shall not be regarded as recipients; the processing  of those data by those public authorities shall be in compliance with  the applicable data protection rules according to the purposes of the  processing. <\/p>\n\n\n\n<p class=\"has-text-align-left\">j) <strong>Third party: <\/strong> Third party is a natural or legal person, public authority, agency or  body other than the data subject, controller, processor and persons who,  under the direct authority of the controller or processor, are  authorised to process personal data.<\/p>\n\n\n\n<p class=\"has-text-align-left\">k) <strong>Consent:<\/strong> Consent of the data subject is any freely given, specific, informed and  unambiguous indication of the data subject\u2019s wishes by which he or she,  by a statement or by a clear affirmative action, signifies agreement to  the processing of personal data relating to him or her.  <\/p>\n\n\n\n<p><strong>2. Name and Address of the controller<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">Controller for the purposes of the General Data Protection Regulation  (GDPR), other data protection laws applicable in Member states of the  European Union and other provisions related to data protection is: <\/p>\n\n\n\n<p class=\"has-text-align-left\">BusinessCode GmbH<\/p>\n\n\n\n<p class=\"has-text-align-left\">Am Hof 28<\/p>\n\n\n\n<p class=\"has-text-align-left\">53113 Bonn<\/p>\n\n\n\n<p class=\"has-text-align-left\">Deutschland<\/p>\n\n\n\n<p class=\"has-text-align-left\">Tel.: 0228\/33885-0<\/p>\n\n\n\n<p class=\"has-text-align-left\">E-Mail: contact@business-code.de<\/p>\n\n\n\n<p class=\"has-text-align-left\">Website: www.business-code.de<\/p>\n\n\n\n<p><strong>3. Name and Address of the Data Protection Officer<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\"> The Data Protection Officer of the controller is: <\/p>\n\n\n\n<p class=\"has-text-align-left\">Helmut H\u00e4ck <\/p>\n\n\n\n<p class=\"has-text-align-left\">Datapro<\/p>\n\n\n\n<p class=\"has-text-align-left\">Viktoriastr. 2<\/p>\n\n\n\n<p class=\"has-text-align-left\">53879 Euskirchen<\/p>\n\n\n\n<p class=\"has-text-align-left\">Deutschland<\/p>\n\n\n\n<p class=\"has-text-align-left\">Tel.: +49 2251 9299520<\/p>\n\n\n\n<p class=\"has-text-align-left\">E-Mail: info@datapro.de<\/p>\n\n\n\n<p class=\"has-text-align-left\">Website: http:\/\/www.datapro.de\/<\/p>\n\n\n\n<p class=\"has-text-align-left\">Any data subject may, at any time, contact our Data Protection Officer  directly with all questions and suggestions concerning data protection. <\/p>\n\n\n\n<p><strong>4. Cookies<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">The Internet pages of the BusinessCode GmbH use cookies. Cookies are  text files that are stored in a computer system via an Internet browser. <\/p>\n\n\n\n<p class=\"has-text-align-left\">Many Internet sites and servers use cookies. Many cookies contain a  so-called cookie ID. A cookie ID is a unique identifier of the cookie.  It consists of a character string through which Internet pages and  servers can be assigned to the specific Internet browser in which the  cookie was stored. This allows visited Internet sites and servers to  differentiate the individual browser of the dats subject from other  Internet browsers that contain other cookies. A specific Internet  browser can be recognized and identified using the unique cookie ID. <\/p>\n\n\n\n<p class=\"has-text-align-left\">Through the use of cookies, the BusinessCode GmbH can provide the users  of this website with more user-friendly services that would not be  possible without the cookie setting. <\/p>\n\n\n\n<p class=\"has-text-align-left\">By means of a cookie, the information and offers on our website can be  optimized with the user in mind. Cookies allow us, as previously  mentioned, to recognize our website users. The purpose of this  recognition is to make it easier for users to utilize our website. The  website user that uses cookies, e.g. does not have to enter access data  each time the website is accessed, because this is taken over by the  website, and the cookie is thus stored on the user\u2019s computer system. Another example is the cookie of a shopping cart in an online shop. The online store remembers the articles that a customer has placed in the virtual shopping cart via a cookie. <\/p>\n\n\n\n<p class=\"has-text-align-left\">The data subject may, at any time, prevent the setting of cookies  through our website by means of a corresponding setting of the Internet  browser used, and may thus permanently deny the setting of cookies.  Furthermore, already set cookies may be deleted at any time via an  Internet browser or other software programs. This is possible in all  popular Internet browsers. If the data subject deactivates the setting  of cookies in the Internet browser used, not all functions of our  website may be entirely usable. <\/p>\n\n\n\n<p><strong>5. Collection of general data and information<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">The website of the BusinessCode GmbH collects a series of general data  and information when a data subject or automated system calls up the  website. This general data and information are stored in the server log  files. Collected may be (1) the browser types and versions used, (2) the  operating system used by the accessing system, (3) the website from  which an accessing system reaches our website (so-called referrers), (4)  the sub-websites, (5) the date and time of access to the Internet site,  (6) an Internet protocol address (IP address), (7) the Internet service  provider of the accessing system, and (8) any other similar data and  information that may be used in the event of attacks on our information  technology systems.<\/p>\n\n\n\n<p class=\"has-text-align-left\">When using these general data and information, the BusinessCode GmbH  does not draw any conclusions about the data subject. Rather, this  information is needed to (1) deliver the content of our website  correctly, (2) optimize the content of our website as well as its  advertisement, (3) ensure the long-term viability of our information  technology systems and website technology, and (4) provide law  enforcement authorities with the information necessary for criminal  prosecution in case of a cyber-attack. Therefore, the BusinessCode GmbH  analyzes anonymously collected data and information statistically, with  the aim of increasing the data protection and data security of our  enterprise, and to ensure an optimal level of protection for the  personal data we process. The anonymous data of the server log files are  stored separately from all personal data provided by a data subject. <\/p>\n\n\n\n<p><strong>6. Contact possibility via the website<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">The website of the BusinessCode GmbH contains information that enables a  quick electronic contact to our enterprise, as well as direct  communication with us, which also includes a general address of the  so-called electronic mail (e-mail address). If a data subject contacts  the controller by e-mail or via a contact form, the personal data  transmitted by the data subject are automatically stored. Such personal  data transmitted on a voluntary basis by a data subject to the data  controller are stored for the purpose of processing or contacting the  data subject. There is no transfer of this personal data to third  parties. <\/p>\n\n\n\n<p><strong>7. Routine erasure and blocking of personal data<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">The data controller shall process and store the personal data of the  data subject only for the period necessary to achieve the purpose of  storage, or as far as this is granted by the European legislator or  other legislators in laws or regulations to which the controller is  subject to. <\/p>\n\n\n\n<p class=\"has-text-align-left\">If the storage purpose is not applicable, or if a storage period  prescribed by the European legislator or another competent legislator  expires, the personal data are routinely blocked or erased in accordance  with legal requirements. <\/p>\n\n\n\n<p><strong>8. Rights of the data subject<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">a) <strong>Right of confirmation:<\/strong> Each data subject shall have the right granted by the European  legislator to obtain from the controller the confirmation as to whether  or not personal data concerning him or her are being processed. If a  data subject wishes to avail himself of this right of confirmation, he  or she may, at any time, contact any employee of the controller. <\/p>\n\n\n\n<p class=\"has-text-align-left\">b) <strong>Right of access: <\/strong> Each data subject shall have the right granted by the European  legislator to obtain from the controller free information about his or  her personal data stored at any time and a copy of this information.  Furthermore, the European directives and regulations grant the data  subject access to the following information:  <\/p>\n\n\n\n<p class=\"has-text-align-left\">the purposes of the processing;<\/p>\n\n\n\n<p class=\"has-text-align-left\">the categories of personal data concerned; <\/p>\n\n\n\n<p class=\"has-text-align-left\">the recipients or categories of recipients to whom the personal data  have been or will be disclosed, in particular recipients in third  countries or international organisations; <\/p>\n\n\n\n<p class=\"has-text-align-left\">where possible, the envisaged period for which the personal data will be  stored, or, if not possible, the criteria used to determine that  period; <\/p>\n\n\n\n<p class=\"has-text-align-left\">the existence of the right to request from the controller rectification  or erasure of personal data, or restriction of processing of personal  data concerning the data subject, or to object to such processing; <\/p>\n\n\n\n<p class=\"has-text-align-left\">the existence of the right to lodge a complaint with a supervisory authority; <\/p>\n\n\n\n<p class=\"has-text-align-left\">where the personal data are not collected from the data subject, any available information as to their source; <\/p>\n\n\n\n<p class=\"has-text-align-left\"> the existence of automated decision-making, including profiling,  referred to in Article 22(1) and (4) of the GDPR and, at least in those  cases, meaningful information about the logic involved, as well as the  significance and envisaged consequences of such processing for the data  subject. <\/p>\n\n\n\n<p class=\"has-text-align-left\">Furthermore, the data subject shall have a right to obtain \ninformation as to whether personal data are transferred to a third \ncountry or to an international organisation. Where this is the case, the\n data subject shall have the right to be informed of the appropriate \nsafeguards relating to the transfer.<\/p>\n\n\n\n<p class=\"has-text-align-left\">If a data subject wishes to avail himself of this right of access, he  or she may, at any time, contact any employee of the controller.<\/p>\n\n\n\n<p class=\"has-text-align-left\">c) <strong>Right to rectification:<\/strong> each data subject shall have the right granted by the European  legislator to obtain from the controller without undue delay the  rectification of inaccurate personal data concerning him or her. Taking  into account the purposes of the processing, the data subject shall have  the right to have incomplete personal data completed, including by  means of providing a supplementary statement. If a data subject wishes to exercise this right to rectification, he  or she may, at any time, contact any employee of the controller.<\/p>\n\n\n\n<p class=\"has-text-align-left\"> d)&nbsp;&nbsp;<strong>Right to erasure (Right to be forgotten):<\/strong> Each data subject shall have the right granted by the European  legislator to obtain from the controller the erasure of personal data  concerning him or her without undue delay, and the controller shall have  the obligation to erase personal data without undue delay where one of  the following grounds applies, as long as the processing is not  necessary: <\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>The personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed. <\/li><li>The data subject withdraws consent to which the processing is based  according to point (a) of Article 6(1) of the GDPR, or point (a) of  Article 9(2) of the GDPR, and where there is no other legal ground for  the processing.<\/li><li>The data subject objects to the processing pursuant to Article 21(1) of  the GDPR and there are no overriding legitimate grounds for the  processing, or the data subject objects to the processing pursuant to  Article 21(2) of the GDPR. <\/li><li>The personal data have been unlawfully processed. <\/li><li>The personal data must be erased for compliance with a legal obligation  in Union or Member State law to which the controller is subject. <\/li><li>The personal data have been collected in relation to the offer of  information society services referred to in Article 8(1) of the GDPR. <\/li><\/ul>\n\n\n\n<p class=\"has-text-align-left\">If one of the aforementioned reasons applies, and a data subject \nwishes to request the erasure of personal data stored by the \nBusinessCode GmbH, he or she may, at any time, contact any employee of \nthe controller. An employee of BusinessCode GmbH shall promptly ensure \nthat the erasure request is complied with immediately.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Where the controller has made personal data public and is obliged  pursuant to Article 17(1) to erase the personal data, the controller,  taking account of available technology and the cost of implementation,  shall take reasonable steps, including technical measures, to inform  other controllers processing the personal data that the data subject has  requested erasure by such controllers of any links to, or copy or  replication of, those personal data, as far as processing is not  required. An employees of the BusinessCode GmbH will arrange the  necessary measures in individual cases.<\/p>\n\n\n\n<p class=\"has-text-align-left\">e) <strong>Right of restriction of processing:<\/strong> Each data subject shall have the right granted by the European  legislator to obtain from the controller restriction of processing where  one of the following applies: <\/p>\n\n\n\n<p class=\"has-text-align-left\">The accuracy of the personal data is contested by the data subject, for a  period enabling the controller to verify the accuracy of the personal  data. <\/p>\n\n\n\n<p class=\"has-text-align-left\">The processing is unlawful and the data subject opposes the erasure of  the personal data and requests instead the restriction of their use  instead. <\/p>\n\n\n\n<p class=\"has-text-align-left\">The controller no longer needs the personal data for the purposes of the  processing, but they are required by the data subject for the  establishment, exercise or defence of legal claims. <\/p>\n\n\n\n<p class=\"has-text-align-left\">The data subject has objected to processing pursuant to Article 21(1) of  the GDPR pending the verification whether the legitimate grounds of the  controller override those of the data subject.  <\/p>\n\n\n\n<p class=\"has-text-align-left\">If one of the aforementioned conditions is met, and a data subject  wishes to request the restriction of the processing of personal data  stored by the BusinessCode GmbH, he or she may at any time contact any  employee of the controller. The employee of the BusinessCode GmbH will  arrange the restriction of the processing.  <\/p>\n\n\n\n<p class=\"has-text-align-left\">f) <strong>Right to data portability:<\/strong>  Each data subject shall have the right granted by the European  legislator, to receive the personal data concerning him or her, which  was provided to a controller, in a structured, commonly used and  machine-readable format. He or she shall have the right to transmit  those data to another controller without hindrance from the controller  to which the personal data have been provided, as long as the processing  is based on consent pursuant to point (a) of Article 6(1) of the GDPR  or point (a) of Article 9(2) of the GDPR, or on a contract pursuant to  point (b) of Article 6(1) of the GDPR, and the processing is carried out  by automated means, as long as the processing is not necessary for the  performance of a task carried out in the public interest or in the  exercise of official authority vested in the controller.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Furthermore, in exercising his or her right to data portability \npursuant to Article 20(1) of the GDPR, the data subject shall have the \nright to have personal data transmitted directly from one controller to \nanother, where technically feasible and when doing so does not adversely\n affect the rights and freedoms of others.<\/p>\n\n\n\n<p class=\"has-text-align-left\">In order to assert the right to data portability, the data subject  may at any time contact any employee of the BusinessCode GmbH.<\/p>\n\n\n\n<p class=\"has-text-align-left\">g) <strong>Right to object: <\/strong> Each data subject shall have the right granted by the European  legislator to object, on grounds relating to his or her particular  situation, at any time, to processing of personal data concerning him or  her, which is based on point (e) or (f) of Article 6(1) of the GDPR.  This also applies to profiling based on these provisions. <\/p>\n\n\n\n<p class=\"has-text-align-left\">The BusinessCode GmbH shall no longer process the personal data in \nthe event of the objection, unless we can demonstrate compelling \nlegitimate grounds for the processing which override the interests, \nrights and freedoms of the data subject, or for the establishment, \nexercise or defence of legal claims.<\/p>\n\n\n\n<p class=\"has-text-align-left\">If the BusinessCode GmbH processes personal data for direct marketing\n purposes, the data subject shall have the right to object at any time \nto processing of personal data concerning him or her for such marketing.\n This applies to profiling to the extent that it is related to such \ndirect marketing. If the data subject objects to the BusinessCode GmbH \nto the processing for direct marketing purposes, the BusinessCode GmbH \nwill no longer process the personal data for these purposes.<\/p>\n\n\n\n<p class=\"has-text-align-left\">In addition, the data subject has the right, on grounds relating to \nhis or her particular situation, to object to processing of personal \ndata concerning him or her by the BusinessCode GmbH for scientific or \nhistorical research purposes, or for statistical purposes pursuant to \nArticle 89(1) of the GDPR, unless the processing is necessary for the \nperformance of a task carried out for reasons of public interest.<\/p>\n\n\n\n<p class=\"has-text-align-left\">In order to exercise the right to object, the data subject may  contact any employee of the BusinessCode GmbH. In addition, the data  subject is free in the context of the use of information society  services, and notwithstanding Directive 2002\/58\/EC, to use his or her  right to object by automated means using technical specifications.<\/p>\n\n\n\n<p class=\"has-text-align-left\">h)&nbsp; <strong>Automated individual decision-making, including profiling: <\/strong>Each data subject shall have the right granted by the European  legislator not to be subject to a decision based solely on automated  processing, including profiling, which produces legal effects concerning  him or her, or similarly significantly affects him or her, as long as  the decision (1) is not is necessary for entering into, or the  performance of, a contract between the data subject and a data  controller, or (2) is not authorised by Union or Member State law to  which the controller is subject and which also lays down suitable  measures to safeguard the data subject\u2019s rights and freedoms and  legitimate interests, or (3) is not based on the data subject\u2019s explicit  consent.<\/p>\n\n\n\n<p class=\"has-text-align-left\">If the decision (1) is necessary for entering into, or the \nperformance of, a contract between the data subject and a data \ncontroller, or (2) it is based on the data subject\u2019s explicit consent, \nthe BusinessCode GmbH shall implement suitable measures to safeguard the\n data subject\u2019s rights and freedoms and legitimate interests, at least \nthe right to obtain human intervention on the part of the controller, to\n express his or her point of view and contest the decision.<\/p>\n\n\n\n<p class=\"has-text-align-left\">If the data subject wishes to exercise the rights concerning  automated individual decision-making, he or she may, at any time,  contact any employee of the BusinessCode GmbH.<\/p>\n\n\n\n<p class=\"has-text-align-left\">i) R<strong>ight to withdraw data protection consent:<\/strong> Each data subject shall have the right granted by the European  legislator to withdraw his or her consent to processing of his or her  personal data at any time. <\/p>\n\n\n\n<p class=\"has-text-align-left\">If the data subject wishes to exercise the right to withdraw the \nconsent, he or she may, at any time, contact any employee of the \nBusinessCode GmbH.<\/p>\n\n\n\n<p><strong>9. Data protection for applications and the application procedures<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">The data controller shall collect and process the personal data of  applicants for the purpose of the processing of the application  procedure. The processing may also be carried out electronically. This  is the case, in particular, if an applicant submits corresponding  application documents by e-mail or by means of a web form on the website  to the controller. If the data controller concludes an employment  contract with an applicant, the submitted data will be stored for the  purpose of processing the employment relationship in compliance with  legal requirements. If no employment contract is concluded with the  applicant by the controller, the application documents shall be  automatically erased two months after notification of the refusal  decision, provided that no other legitimate interests of the controller  are opposed to the erasure. Other legitimate interest in this relation  is, e.g. a burden of proof in a procedure under the General Equal  Treatment Act (AGG). <\/p>\n\n\n\n<p><strong>10. Data protection provisions about the application and use of Google Analytics (with anonymization function)<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">On this website, the controller has integrated the component of \nGoogle Analytics (with the anonymizer function). Google Analytics is a \nweb analytics service. Web analytics is the collection, gathering, and \nanalysis of data about the behavior of visitors to websites. A web \nanalysis service collects, inter alia, data about the website from which\n a person has come (the so-called referrer), which sub-pages were \nvisited, or how often and for what duration a sub-page was viewed. Web \nanalytics are mainly used for the optimization of a website and in order\n to carry out a cost-benefit analysis of Internet advertising.<\/p>\n\n\n\n<p class=\"has-text-align-left\">The operator of the Google Analytics component is Google Inc., 1600 \nAmphitheatre Pkwy, Mountain View, CA 94043-1351, United States.<\/p>\n\n\n\n<p class=\"has-text-align-left\">For the web analytics through Google Analytics the controller uses \nthe application \u201c_gat. _anonymizeIp\u201d. By means of this application the \nIP address of the Internet connection of the data subject is abridged by\n Google and anonymised when accessing our websites from a Member State \nof the European Union or another Contracting State to the Agreement on \nthe European Economic Area.<\/p>\n\n\n\n<p class=\"has-text-align-left\">The purpose of the Google Analytics component is to analyze the \ntraffic on our website. Google uses the collected data and information, \ninter alia, to evaluate the use of our website and to provide online \nreports, which show the activities on our websites, and to provide other\n services concerning the use of our Internet site for us.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Google Analytics places a cookie on the information technology system\n of the data subject. The definition of cookies is explained above. With\n the setting of the cookie, Google is enabled to analyze the use of our \nwebsite. With each call-up to one of the individual pages of this \nInternet site, which is operated by the controller and into which a \nGoogle Analytics component was integrated, the Internet browser on the \ninformation technology system of the data subject will automatically \nsubmit data through the Google Analytics component for the purpose of \nonline advertising and the settlement of commissions to Google. During \nthe course of this technical procedure, the enterprise Google gains \nknowledge of personal information, such as the IP address of the data \nsubject, which serves Google, inter alia, to understand the origin of \nvisitors and clicks, and subsequently create commission settlements.<\/p>\n\n\n\n<p class=\"has-text-align-left\">The cookie is used to store personal information, such as the access \ntime, the location from which the access was made, and the frequency of \nvisits of our website by the data subject. With each visit to our \nInternet site, such personal data, including the IP address of the \nInternet access used by the data subject, will be transmitted to Google \nin the United States of America. These personal data are stored by \nGoogle in the United States of America. Google may pass these personal \ndata collected through the technical procedure to third parties.\n\n<\/p>\n\n\n\n<p class=\"has-text-align-left\">The data subject may, as stated above, prevent the setting of cookies\n through our website at any time by means of a corresponding adjustment \nof the web browser used and thus permanently deny the setting of \ncookies. Such an adjustment to the Internet browser used would also \nprevent Google Analytics from setting a cookie on the information \ntechnology system of the data subject. In addition, cookies already in \nuse by Google Analytics may be deleted at any time via a web browser or \nother software programs.<\/p>\n\n\n\n<p class=\"has-text-align-left\">In addition, the data subject has the possibility of objecting to a \ncollection of data that are generated by Google Analytics, which is \nrelated to the use of this website, as well as the processing of this \ndata by Google and the chance to preclude any such. For this purpose, \nthe data subject must download a browser add-on under the link \nhttps:\/\/tools.google.com\/dlpage\/gaoptout and install it. This browser \nadd-on tells Google Analytics through a JavaScript, that any data and \ninformation about the visits of Internet pages may not be transmitted to\n Google Analytics. The installation of the browser add-ons is considered\n an objection by Google. If the information technology system of the \ndata subject is later deleted, formatted, or newly installed, then the \ndata subject must reinstall the browser add-ons to disable Google \nAnalytics. If the browser add-on was uninstalled by the data subject or \nany other person who is attributable to their sphere of competence, or \nis disabled, it is possible to execute the reinstallation or \nreactivation of the browser add-ons.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Further information and the applicable data protection provisions of \nGoogle may be retrieved under \nhttps:\/\/www.google.com\/intl\/en\/policies\/privacy\/ and under \nhttp:\/\/www.google.com\/analytics\/terms\/us.html. Google Analytics is \nfurther explained under the following Link \nhttps:\/\/www.google.com\/analytics\/.<\/p>\n\n\n\n<p><strong>11. Legal basis for the processing <\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">Art. 6(1) lit. a GDPR serves as the legal basis for processing  operations for which we obtain consent for a specific processing  purpose. If the processing of personal data is necessary for the  performance of a contract to which the data subject is party, as is the  case, for example, when processing operations are necessary for the  supply of goods or to provide any other service, the processing is based  on Article 6(1) lit. b GDPR. The same applies to such processing  operations which are necessary for carrying out pre-contractual  measures, for example in the case of inquiries concerning our products  or services. Is our company subject to a legal obligation by which  processing of personal data is required, such as for the fulfillment of  tax obligations, the processing is based on Art. 6(1) lit. c GDPR. In rare cases, the processing of personal data may be necessary to  protect the vital interests of the data subject or of another natural  person. This would be the case, for example, if a visitor were injured  in our company and his name, age, health insurance data or other vital  information would have to be passed on to a doctor, hospital or other  third party. Then the processing would be based on Art. 6(1) lit. d  GDPR. Finally, processing operations could be based on Article 6(1) lit. f  GDPR. This legal basis is used for processing operations which are not  covered by any of the abovementioned legal grounds, if processing is  necessary for the purposes of the legitimate interests pursued by our  company or by a third party, except where such interests are overridden  by the interests or fundamental rights and freedoms of the data subject  which require protection of personal data. Such processing operations  are particularly permissible because they have been specifically  mentioned by the European legislator. He considered that a legitimate  interest could be assumed if the data subject is a client of the  controller (Recital 47 Sentence 2 GDPR).  <\/p>\n\n\n\n<p><strong>12. The legitimate interests pursued by the controller or by a third party<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">Where the processing of personal data is based on Article 6(1) lit. f  GDPR our legitimate interest is to carry out our business in favor of  the well-being of all our employees and the shareholders. <\/p>\n\n\n\n<p><strong>13. Period for which the personal data will be stored<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">The criteria used to determine the period of storage of personal data is  the respective statutory retention period. After expiration of that  period, the corresponding data is routinely deleted, as long as it is no  longer necessary for the fulfillment of the contract or the initiation  of a contract. <\/p>\n\n\n\n<p><strong>14. Provision of personal data as statutory or contractual requirement;  Requirement necessary to enter into a contract; Obligation of the data  subject to provide the personal data; possible consequences of failure  to provide such data<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">We clarify that the provision of personal data is partly required by law  (e.g. tax regulations) or can also result from contractual provisions  (e.g. information on the contractual partner). Sometimes it may be necessary to conclude a contract that the data  subject provides us with personal data, which must subsequently be  processed by us. The data subject is, for example, obliged to provide us  with personal data when our company signs a contract with him or her.  The non-provision of the personal data would have the consequence that  the contract with the data subject could not be concluded. Before personal data is provided by the data subject, the data subject  must contact any employee. The employee clarifies to the data subject  whether the provision of the personal data is required by law or  contract or is necessary for the conclusion of the contract, whether  there is an obligation to provide the personal data and the consequences  of non-provision of the personal data. <\/p>\n\n\n\n<p><strong>15. Existence of automated decision-making<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">As a responsible company, we do not use automatic decision-making or profiling. <\/p>\n\n\n\n<p class=\"has-text-align-left\">This Privacy Policy has been generated by the Privacy Policy Generator of the <a href=\"https:\/\/dg-datenschutz.de\/services\/external-data-protection-officer\/?lang=en\">External Data Protection Officers<\/a> that was developed in cooperation with the <a href=\"https:\/\/www.wbs-law.de\/eng\/practice-areas\/media-law\/\">Media Law Lawyers<\/a> from WBS-LAW. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Privacy policy &#8211; 13 January 2020<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":13,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-461","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Privacy Policy - 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