{"id":6803,"date":"2026-01-13T11:56:06","date_gmt":"2026-01-13T10:56:06","guid":{"rendered":"https:\/\/business-code.taenzer.work\/?p=6803"},"modified":"2026-01-13T11:56:10","modified_gmt":"2026-01-13T10:56:10","slug":"understanding-and-shaping-the-future-instead-of-just-observing-it","status":"publish","type":"post","link":"https:\/\/business-code.taenzer.work\/en\/understanding-and-shaping-the-future-instead-of-just-observing-it\/","title":{"rendered":"Understanding and Shaping the Future Instead of Just Observing It"},"content":{"rendered":"\n<p class=\"has-text-align-left\"><strong>Curated insights into logistics and industrial processes provide orientation for companies in an increasingly complex technological environment.<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\"><strong>Bonn, January 13, 2026<\/strong> \u2013 BusinessCode GmbH is strengthening its external focus and launching a new information campaign addressing key future challenges in logistics and industrial process design. The goal is to actively foster dialogue with decision-makers from industry, logistics, and IT, while making the company\u2019s expertise accessible to a broader audience.<\/p>\n\n\n\n<p class=\"has-text-align-left\">At the heart of the campaign are practical, application-oriented insights. BusinessCode takes real-world challenges from everyday business operations and places technological developments into a clear, actionable context. Topics range from process optimization and digital production and logistics processes to the intelligent integration of industrial and logistics data and the use of artificial intelligence.<\/p>\n\n\n\n<p class=\"has-text-align-left\">\u201cOur focus is on substance\u2014content that encourages people to think,\u201d emphasizes BusinessCode CEO Martin Schulze. \u201cWe want to share experience, put developments into perspective, and show how companies can design their processes in a sustainable and future-proof way. Content quality clearly comes first.\u201d<\/p>\n\n\n\n<p class=\"has-text-align-left\">A central element of the information campaign is a specialist event taking place on <strong>April 15 at the Deutsches Museum Bonn<\/strong>, where selected topics will be explored in greater depth and discussed together with participants. In addition, BusinessCode is planning several webinars that will address individual topics in more detail and provide space for professional exchange.<\/p>\n\n\n\n<p class=\"has-text-align-left\">With this information campaign, BusinessCode deliberately positions itself as a competent partner that not only masters technological developments but also classifies them in terms of real-world application. \u201cProviding practical guidance on future-relevant topics and offering orientation in an increasingly complex environment is a key concern for us,\u201d Schulze adds.<\/p>\n\n\n\n<p class=\"has-text-align-left\">The campaign kicks off with the webinar <strong>\u201c<a href=\"https:\/\/business-code.taenzer.work\/en\/future-ready-future-trends-in-logistics\/\" target=\"_blank\" rel=\"noreferrer noopener\">Future Ready \u2013 Logistics Trends of Tomorrow<\/a>,\u201d<\/strong> which will take place on <strong>February 9, 2026, from 3:30 to 4:00 p.m.<\/strong> The focus will be on identifying the trends shaping the logistics of tomorrow and the concrete actions companies can already take today. Mischa Wittek and Martin Schulze will share practical insights, assess current trends, and provide thought-provoking impulses for decision-makers. Participation is free of charge.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><a href=\"https:\/\/events.teams.microsoft.com\/event\/93b7fb67-9735-4363-bffa-25167e829db2@41344403-0fa3-4fa4-a5ba-9bc47a1f5206\" target=\"_blank\" rel=\"noreferrer noopener\">Registration is available here.<\/a><\/p>\n\n\n\n<p class=\"has-text-align-left\"><strong>Caption: Mischa Wittek and Martin Schulze provide practical insights in the webinar \u201cFuture Ready \u2013 Future Trends in Logistics\u201d (Photo: Max Malsch) <\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BusinessCode Launches Information Campaign<\/p>\n","protected":false},"author":3,"featured_media":6800,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1721,279,280],"tags":[1950,231,132,1685,269,1930,193,1952,1953,1947,1244,615,1946,643,1929,1949,1951,1948],"class_list":["post-6803","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en-2","category-news-en","category-press-news-en","tag-ai-in-logistics","tag-artificial-intelligence","tag-businesscode-2","tag-data-integration","tag-deutsches-museum-bonn-2","tag-digital-logistics","tag-digitalization","tag-expert-event","tag-future-logistics-trends","tag-industrial-processes","tag-industry","tag-industry-4-0","tag-information-campaign","tag-logistics","tag-logistics-webinar","tag-manufacturing-processes","tag-process-digitalization","tag-process-optimization"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.8 - 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